Privacy Policy

Privacy Policy 

Updated: May 10, 2022

Room and Care, LLC respects your privacy and is committed to protecting it through our compliance with this policy! 

This privacy policy (the “Privacy Policy”) describes the types of information Room and Care, LLC (“R&C”, “we,” “us,” or “our”) may collect from all visitors, users, contributors (“you” or “User”) or that you may provide to us when visiting the RoomAndCare.com website (the “Site”) and/or using our platform’s assisted living listing and search features (collectively with the Site, the “Services”). It also describes our policies and procedures on the collection, use, maintenance, protection, and disclosure of your information when you access and/or use our Services and tells you about your privacy rights and the choices you may have with respect to your Personal Information (defined below). 

 

Please read this Privacy Policy carefully before accessing and using the Services to understand our policies and procedures regarding your information and how we will treat it. If you do not agree with our policies and procedures, your choice is not to use our Services. By accessing and using our Services, you agree to the collection and use of information in accordance with this Privacy Policy. 

Updates

We reserve the right to modify this Privacy Policy at any time by posting an updated Privacy Policy on the Site. We will notify you about any material changes by revising the date at the top of the policy and, we may also, at our sole discretion, provide registered Users with an email notice of those changes. You are responsible for regularly reviewing the Privacy Policy and your continued use of the Services after we make changes is deemed to be acceptance of the updated Privacy Policy. If any modification is unacceptable to you, you shall cease using the Services. If you have any questions about this Privacy Policy, you may contact us at support@roomandcare.com.  

 

1. Definitions

 

Undefined terms in this Privacy Policy have the same definition as in our Terms of Service. 

 

2. Personal Information We Collect
 

We collect Personal Information from the following categories of sources: (a) directly from you; (b) indirectly/automatically from you; (c) third parties such as, Third-Party Services that you use to link or connect with our services, other users, service providers, analytics companies, advertising networks, and other third parties that, to the extent permitted by applicable law, provide us with additional information about you.
 

Personal Information We Collect Directly From You

While you are accessing our Site or using our Services, we may ask you to provide us with certain Personal Information (defined below) about you or the Resident (if not you) that is necessary to provide you with our Services and you may also choose to provide us with additional Personal Information. Personal Information may be provided at the time of registering to use our Services or posting material on our Site, and it may include, but is not limited to:

  • Contact Information: first and last name, phone number, mailing address, email address;
  • Accommodation Listings Information: business name, telephone number, address, email address, description and status of the Accommodation Listings;
  • Account information: username and password, profile information, and account activity;
  • Feedback: information you provide through our customer service center, or information that you share with us.
     

“Personal Information” means any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. 

You also may provide information to be displayed on public areas of the Site, or transmitted to other Users of the Services or third parties. This information is posted on and transmitted to others at your own risk. While all visitors of the Site and Users of the Services must abide by our Terms of Service which limit what they can and cannot do with information gained through the Services, we cannot guarantee that their use of information that you provide directly to them or which is provided to them through the Services will be handled in accordance with this Privacy Policy. 

 

We will not ask or require you to provide sensitive information, such as information related to your finances, health, age, marital status, or any other information not required to provide the Services. We cannot control what information is requested from Registered Providers, or information provided by Residents, while using the Services. Any information you provide to other users of the Services is entirely at your own risk.

 

Personal Information Automatically Collected From You 

While you are accessing our Site or using our Services, we may automatically collect certain information from you. This information may include, but is not limited to: 

  • Your device's internet protocol address (e.g. IP address), browser type and version;
  • Access date and time, pages of our Service that you visit and the time spent on those pages, searches for Accommodation Listings, and other actions while using the Services;
  • Geolocation data, such as the precise or approximate location determined from your IP address;
  • Information about the device you use to access our Services, including the hardware model, the type of mobile you use, operating system and version, unique device identifiers, cookie data;
  • Other diagnostic data.

 

The information we automatically collect from you is only statistical data and does not include personal information, but we may maintain it or associate it with personal information we collect in other ways to help us improve our Services and deliver a better and more personalized service. We use these technologies for a number of purposes, including to enable you to use the Services, facilitate the functioning of and your access to the Services, to better understand how you navigate through the Services, and to detect and prevent fraud. The technologies we use for this automatic data collection may include: 

 

Cookies (or browser cookies). Cookies are small files placed on the hard drive of your computer when you access certain websites that record your preferences. We use cookies to track use of and improve our Services.  

 

Flash Cookies. Certain features of our Services may use local stored objects (or Flash Cookies) to collect and store information about your preferences and/or your activity on our Service.  

 

Web Beacons. Certain sections of our Services and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, single-pixel gifs) that permit us to determine whether you performed a specific action, for example, if you visited our Site or opened an email.
 

Third-Party Use of Cookies

Some content or applications on the Site are served by third-parties, including payment processors, and content and application providers. These third parties may use cookies, web beacons or other tracking technologies to collect information about you when you access or use our Services. The information they collect may be associated with your personal information and/or they may collect information related to your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For more information about how you can opt out of receiving targeted advertising from many providers, see the Network Advertising Initiative’s opt-out page and Google Ads setting page. 

 

Personal Information We Collect from Third Parties

We may collect information about you from other sources, including but not limited to: 

  • Third-party services that you use to link or connect with our Services, such as Instagram, Facebook, Twitter, and YouTube;
  • Residents (if you are not the Resident) or a person who contacts us seeking Services for a Resident.

 

3. How We Use Your Personal Information

 

We use information that we collect about you or that you provide to us for the purposes set forth below:

 

  • To present our Site and Services to you; 
  • To provide you with news, advertising, special offers, and general information about services we offer that you request from us, and events which we offer;
  • To provide and maintain our Services, including to monitor the usage of our Service;
  • To create and manage your R&C account, including to provide you with notices about your registration as a User of the Services;
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us;
  • To communicate with you, including by email, telephone calls, SMS, or other equivalent forms of electronic communication regarding updates or other functionalities of the Services;
  • To manage and respond to your requests and any other communications from you;
  • To detect security incidents and protect against deceptive and illegal activities;
  • To perform data analysis, identifying usage trends, identify and repair errors, and to evaluate and improve our Services and your experience;
  • To comply with our legal obligations and with the law;
  • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us about our Services is among the assets transferred;
  • In any other way we may describe when you provide the information; and
  • For any other purpose with your consent.


 

4. Sharing and Disclosure of your Personal Information 

 

Where permissible under applicable law, we may share your personal information in the following situations:

 

  • To people acting on your behalf. We may share your Personal Information with another person with authority to act on your behalf.
  • With Service Providers. We may share your personal information with service providers, contractors, and other third parties we use to support our business, and who are bound by contractual obligations to keep Personal Information confidential and use it only for the purposes for which we disclose it to them.
  • With affiliates. We may share your information with our affiliates, and any other subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
  • With business partners. We may share your information with our business partners to offer you certain products, services or promotions, and who are bound by contractual obligations to keep Personal Information confidential and use it only for the purposes for which we disclose it to them.
  • With other Users. When you share personal information in your account profile, Accommodation Listings or otherwise interact in the public areas with other Users, such information may be viewed by all Users and may be publicly distributed outside.
  • For business transfers. We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of our business to another company.
  • As aggregated information. We may disclose aggregated information about our Users, and information that does not identify any individual, to our advertisers, business partners, or any other third party.
  • To enforce our Terms of Service. We may disclose your Personal Information to enforce and administer our Terms & Conditions.
  • To protect our rights. We may disclose your Personal Information to protect the rights, property or personal safety of R&C, its employees, its members and members of the public.
  • For legal compliance. We may disclose your Personal Information to comply with the law, a court order, law or legal process, including to respond to (a) notices of intellectual property infringement, (b) claims that Property Information violated the rights of third parties, (c) government or regulatory request, and/or (d) investigate the use of or respond to alleged violations or infringement of Third-Party Content.
  • With Your consent. We may disclose your personal information for any other purpose with your consent.


 

5. Managing Your Personal Information  

 

You may manage your Personal Information through your account settings. You can also request correction of inaccurate information about you by contacting us at support@roomandcare.com. After receiving proof of your identity, you may request that we delete or change any or all of the information (subject to certain exceptions) and we will respond to your request within thirty (30) days of receipt. You are responsible for keeping your personal information up to date. You may also choose to opt-out of receiving marketing emails and newsletters from us and delete, disable and manage browser cookies, and flash cookies.  

 

Marketing Emails Opt-Out

If you no longer want to receive marketing emails from us, you may click the “Unsubscribe” link in an email, follow the instructions provided in any email we send, or contact us.

 

Tracking Opt-Out 

You can opt out of accepting cookies (or browser cookies) by activating the appropriate setting on your browser or you can set your browser to alert you when cookies are being sent. However, if you disable or refuse, you may not be able to access and use some parts of our Services. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies, for more information on how to manage Flash cookies, please visit Adobe’s Flash player settings page. 

 

6. Retention of Your Personal Information 
 

We may retain your Personal Information for as long as necessary for our legitimate business interests and the purposes set out in this Privacy Policy, including but not limited to fraud detection, enhancing safety, and enforcing our rights or the rights of third parties. We will also retain and use your Personal Information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.


 

7. Security of Your Personal Information 

 

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

 

8. Payment Information and Links to Third Parties

 

We may provide paid services within the Services. In that case, we may use third party service providers for payment processing, such as Stripe. We will not store or collect your payment card details. The information will be provided directly to our third party payment processor whose use of your Personal Information is governed by their privacy policy. For more information about Stripe privacy policy please visit the Stripe website.  
 

We may also provide links to third parties’ websites within the Services, but please note that we have no control or responsibility over their data collection, use and disclosure practices. When you click on links that take you to external websites, you will be subject to their privacy policies. If you access and transmit information to third parties’ websites, you do so at your own risk. Please review and understand the privacy policies of such websites before providing them with any information. 
 

9. Children’s Privacy

 

Our Services are intended for adults, not children under the age of 18. We do not intend and we do not knowingly collect Personal Information from children under 18. If you are under 18, please do not use or provide any information on this Site or through the Services or any of its features. All Personal Information collected or received from a child under 18 without verification of parental consent will be deleted. If you believe we might have any information from or about a child under 18, please contact us at support@roomandcare.com. 
 

10. Your California Privacy Rights


 

Please note that this privacy notice section applies solely to Users who reside in the State of California and it supplements the information contained in our Privacy Policy. 


 

CCPA Rights 

Under the California Consumer Privacy Act (the “CCPA”), Users that reside in California have the right to: 
 

  • request us to disclose the categories and specific pieces of Personal Information we collect, use,  disclose, and sell;
  • know the categories of Personal Information that we collect and the purposes for which we collected or used such Personal Information and whether that information is sold or shared;
  • know the categories of sources from which the Personal Information was collected;
  • know the categories of third parties with whom we shared or to whom we sell your Personal Information;
  • know whether we collected or sold your Personal Information for business or commercial purposes;
  • request deletion of Personal Information we collected from you, subject to certain exceptions;
  • opt-out of the sale of their personal information; and
  • not receive discriminatory treatment by us for exercising their rights set out in the CCPA.


 

California’s Shine the Light Law

In addition, under California's Shine the Light Law, California Consumers may request the type of Personal Information we disclosed to third parties for their direct marketing purposes and a list of those third parties (if any). The response to such a request will be provided within 30 days.
 

Categories of Personal Information Collected by Us

For information about what categories of personal information we may collect from our customers in the 12 months preceding the date this Privacy Policy was last modified, the sources of such information, the purposes for collecting and using that information and what types of third party service provider we may share that information with please see the following sections in this Privacy Policy: 2. Personal Information We Collect; 3. How we Use Your Personal Information; 4. Sharing and Disclosure of Your Personal Information. And for more information about how to review and change your personal information collected through the Site or Service, please see section 5 in this Privacy Policy. 

 

Categories of Personal Information Disclosed for a Business Purpose

Here is a summary of the categories of Personal Information we have disclosed for a business or commercial purpose in the 12 months preceding the date this Privacy Policy was last modified. 


 

Categories of Personal Information we collect include:Parties with whom each category of Personal Information may be shared include:
Identifiers: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, driver's license number, passport number, or other similar identifiers.Service providers, payment processors, our affiliates, our business partners, third party vendors to whom you or your agents authorize us to disclose your Personal Information in connection with our Services, and other Users 
Categories of personal information described in California Civil Code §1798.80(e): Name, signature, social security number, physical characteristics or description, mailing address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information.Service providers, payment processors, our affiliates, our business partners, third party vendors to whom you or your agents authorize us to disclose your Personal Information in connection with our Services, and other Users
Commercial Information: Records and history of products or services purchased, obtained or considered, or other purchasing consuming histories or tendencies.Service providers, payment processors, our affiliates, our business partners, third party vendors to whom you or your agents authorize us to disclose your Personal Information in connection with our Services, and other Users
Internet and other similar network activity Service providers, payment processors, our affiliates, our business partners, third party vendors to whom you or your agents authorize us to disclose your Personal Information in connection with our Services, and other Users


 

Such categories of Personal Information may be collected, used or disclosed for business and commercial purposes, which may include the following examples:
 

  • To operate and improve our Services;
  • To provide you with our Services, respond to your inquiries, and give you the necessary support;
  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations;
  • As described to you when collecting your personal information or as otherwise set forth in the CCPA;
  • For internal administrative and auditing purposes;
  • To detect security incidents and protect against malicious, deceptive, fraudulent or illegal activity, including, when necessary, to prosecute those responsible for such activities.
     

Do Not Sell My Personal Information 

We may sell some categories of Personal Information provided by you and collected by us. As a California consumer, you have the right to opt-out of the sale of your personal information. To make such a request please contact us by email at support@roomandcare.com. 

 

Minors

Our Services are intended for adults only, meaning individuals over 18 years of age. However, if you are under the age of 18 and registered with our Services, you have the right to request and obtain removal of content or information you have publicly posted, under the California Business and Professions Code Section 22581. Be aware that your request does not guarantee complete or comprehensive removal of content or information posted online as the law may not permit or require removal in certain circumstances.
 

To make any requests regarding your California Privacy Rights please contact us by email at support@roomandcare.com. 

 

11. Contact Information 

 

If you have any questions or complaints about this Privacy Policy or our handling of your Personal Information, please contact us at support@roomandcare.com.